The Graphic Designer will execute high-quality creative assets across all brand touchpoints, working under the direction of the Graphic Design Manager and Art Director. This role supports marketing, eCommerce, retail, wholesale, events, and other brand initiatives.
· Design creative assets across digital and print channels.
· Support the execution of seasonal campaigns, product launches, and brand initiatives.
· Ensure consistent brand identity and visual standards across all customer touchpoints.
· Translate creative direction from the Graphic Design Manager and Art Director into compelling and effective design solutions.
· Support the maintenance and evolution of brand guidelines and visual systems.
· Ensure own creative work meets quality, consistency, and brand standards prior to review.
· Support design execution for seasonal campaigns, product launches, promotional initiatives, and brand storytelling.
· Create email marketing assets, digital advertising creative, social media content, and website graphics.
· Partner with Marketing and eCommerce teams to optimize creative performance and customer engagement.
· Support campaign concepting and execution from initial brief through final delivery.
eCommerce & Digital Design
· Create homepage refreshes, landing pages, promotional assets, and merchandising graphics.
· Partner with eCommerce, creative, and merchandising teams to ensure a cohesive and elevated customer experience across all digital channels.
· Develop assets that support conversion, customer acquisition, and retention initiatives.
· Ensure all digital assets are optimized for platform requirements and best practices.
Retail, Wholesale & Events
· Develop creative materials supporting retail stores, wholesale presentations, trade shows, and showroom initiatives.
· Create visual assets for events, activations, runway, and special projects.
· Partner with Retail and Sales teams on in-store marketing materials and customer-facing collateral.
· Support visual storytelling across experiential and customer engagement initiatives.
· Maintain organized creative asset libraries and file management systems.
· Coordinate with external partners and vendors as needed.
· Ensure all deliverables meet production specifications and deadlines.
· Leverage AI tools to enhance creative development, efficiency, content generation, and workflow optimization.
· Evaluate emerging design technologies and identify opportunities to improve personal productivity.
· Partner with the Graphic Design Manager and Art Director to integrate innovative creative solutions while maintaining brand integrity.
· 3-5 years of graphic design experience, preferably within fashion, luxury, or lifestyle brands.
· Strong portfolio demonstrating excellence in branding, digital design, campaign creative, and visual storytelling.
· Expert proficiency in Adobe Creative Suite.
· Experience designing for eCommerce, email marketing, social media, and digital advertising.
· Strong understanding of print production and asset development.
· Excellent project management and organizational skills.
· Ability to manage multiple priorities in a fast-paced environment.
· Strong communication and collaboration skills.
· Experience leveraging AI tools within creative workflows is highly preferred.
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